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	<title>EROL Blog</title>
	<link>http://blog.erol.co.uk</link>
	<description>e-commerce, seo tips, design and development advise as well as news and articles from the experts</description>
	<lastBuildDate>Fri, 06 Feb 2009 11:22:02 +0000</lastBuildDate>
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		<title>E-commerce sales still on the increase</title>
		<description><![CDATA[The IMRG e-retail sales index this week reported a growth in e-commerce of 16%, despite the recession.  This news supports our post &#8217;E-commerce in the Credit Crunch&#8216; from 1st December, which stated that some of our customers where reporting a sizable increase in sales.

So despite October this year seeing the first monthly traffic fall since records began, [...]]]></description>
		<link>http://blog.erol.co.uk/2008/12/16/e-commerce-sales-still-on-the-increase/</link>
			</item>
	<item>
		<title>The Hidden Costs of eBay</title>
		<description><![CDATA[We have many customers who have made the transition from eBay to EROL. They do this for a variety of reasons:

Security &#8211; you own the software and all information that creates your site.
Design -you have complete control over how your site works and functions
Search Engine Optimisation (SEO) &#8211; very fine SEO control on each individual [...]]]></description>
		<link>http://blog.erol.co.uk/2008/12/05/the-hidden-costs-of-ebay/</link>
			</item>
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		<title>E-commerce in the Credit Crunch</title>
		<description><![CDATA[The BBC recently reported a decline in both High Street and online sales, highlighting a 4% drop in online sales compared to last year’s figures.  In comparison to the last three months leading to Christmas last year which saw UK internet sales rise by more than 50%.
In July this year online sales were accounting [...]]]></description>
		<link>http://blog.erol.co.uk/2008/12/01/e-commerce-in-the-credit-crunch/</link>
			</item>
	<item>
		<title>SEO Tips: Effective HEADING tags. &lt;h1&gt; &lt;h2&gt; &lt;h3&gt; – Where Should We Use Them?</title>
		<description><![CDATA[What are Heading tags?
Heading tags are HTML tags used to create titles and subtitles within your content. They also tell your web-browser what to emphasize (make bigger) and are important to tell search engines what your content is about.
They are in order of importance from &#60;h1&#62; (most important) to &#60;h6&#62; (least important).
Heading Tag Examples.
Heading 1 [...]]]></description>
		<link>http://blog.erol.co.uk/2008/11/28/seo-tips-effective-heading-tags-h1-h2-h3-where-should-we-use-them/</link>
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		<title>Changes to VAT in the United Kingdom</title>
		<description><![CDATA[The Standard Rate of VAT in the United Kingdom is changing from 17.5% to 15%.  This change will be effective from 1st December 2008 to 31st December 2009.
EROL store owners will be glad to know it is simple to change the VAT level in EROL.
How Does it Actually Affect Those Running Small Businesses?
2.5% doesn&#8217;t [...]]]></description>
		<link>http://blog.erol.co.uk/2008/11/28/changes-to-vat-in-the-united-kingdom/</link>
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