Google & BSkyB
BSkyB has announced a partnership deal with Google to provide a branded search facility, email and a search portal for its broadband customers. As part of the deal, Google will provide the “click through†search bar and display advertising on Sky’s broadband portal. The two companies will share revenue generated by click-throughs on sponsored advertising links. Other financial terms of the agreements have not been disclosed.
“Google is committed to giving people the power to explore, create and communicate. Today’s alliance with Sky brings together two of the most innovative media and technology companies,” said Google Chairman and Chief Executive Eric Schmidt. BSkyB chief executive, James Murdoch, said the range of services and new innovations offered by Google would benefit Sky customers. “Sky is on track to build a large and successful broadband business and is increasingly well positioned to participate in the rapid growth of online search and advertising,” Mr Murdoch said.
from: imrg.org
February 8th 2007



